In 1934, a new seaside township had been surveyed fronting the Pacific Highway and adjoining Main Beach. This grew steadily into the bustling suburb that was rightly named ‘Broadbeach’. Broadbeach is known for its beautiful Gold Coast beaches, wonderful weather and surf. There is no dearth in the number of water activities one can do. It is also home to one of Queensland's largest shopping centres, Pacific Fair.Annual events and festivals such as Blues on Broadbeach Music Festival and the Broadbeach Jazz Festival, both major festivals in Australia, take place here.