Urbania is a comune (municipality) in the Province of Pesaro e Urbino in the Italian region of Marche, located about 80 kilometres (50 mi) west of Ancona and about 40 kilometres (25 mi) southwest of Pesaro, next to the river Metauro. Urbania borders the following municipalities: Acqualagna, Apecchio, Cagli, Fermignano, Peglio, Piobbico, Sant'Angelo in Vado, Urbino. It is a famous ceramics and majolica production centre. In recent years, it has become more closely associated with the Befana folk tradition.

Discover the beauty of the city's striking landscope, welcome to Urbania, Italy. When planning a trip to Urbania, make sure you visit its near-by prime city of Florence. Florence, is a worth visiting city owing to its prime attractions like Accademia Gallery, Uffizi Gallery, Basilica Di Santa Maria Del Fiore. Also, to reach Urbania, you'll have to take a flight to Florence; so its not really a detour. And even if it is, the city is worth paying at least a quick visit. A holiday in Urbania can generally be of 1-2 days.

Urbania is an affair to remember, follow this apt itinerary of the place and return home with a bunch of memories.